Elravie’s high viscosity makes shaping easier and ensures a long-lasting natural effect. With a 90%+ cross-linking rate and 12-18 months of duration (vs. 6-9 months for others), it also reduces filler displacement risk and maintains a stable, sculpted look over time.
Longer-Lasting Effects
In 2023, the global beauty market will exceed $150 billion, of which non-surgical projects that emphasize “long-term effectiveness” account for 62%. The market size of hyaluronic acid fillers has a growth rate of 18.4%. Compared with ordinary fillers that need to be re-done every 6 to 9 months, the maintenance time of cross-linking technology products can be extended to 12 to 18 months.
Among consumers who use ordinary hyaluronic acid, 83% need to receive two or more supplementary injections within a year, while for products using cross-linking technology, less than 20% of users need to be supplemented within a year. This difference saves consumers about 40% of their time costs. The recovery period after ordinary injection is 3 to 5 days, while the incidence of side effects of long-term products is as low as 1.2%, and recovery usually does not exceed 48 hours.
The cost of ordinary hyaluronic acid injection is RMB 3,000 to 8,000 per time, while the single price of long-term products is between RMB 6,000 and 15,000. After comprehensive calculation, consumers’ annual beauty budget can be reduced by 20% to 35%. Ordinary injection products require 2 to 3 times a year, with a total cost of 12,000 to 24,000 yuan, while long-acting injections may only require one time, reducing total expenses to 6,000 to 15,000 yuan.
Cross-linking technology can slow down the metabolic rate of hyaluronic acid, improve molecular stability by more than 30%, and extend its degradation time in the dermis from an average of 8 months to more than 12 months. This technology can also reduce the risk of overinjection and reduce the incidence of side effects by 15%.
The average maintenance time of fat transplantation is 2 to 3 years. Within 2 years after treatment, the fat survival rate reached 65%, and the overall satisfaction rate was as high as 89%. Thread lifting provides a 6- to 12-month lifting effect through absorbable threads, with a cost of 10,000 to 25,000 yuan per time.
Consumers aged 30 to 45 are the main target group of long-acting products, accounting for up to 58%. Consumers aged 45 to 60 pay more attention to the sustainability of the effect and the stability of the overall improvement. Among users over 45 years old, more than 75% reported that long-acting technology helped them reduce the frequency of treatment.
Among consumers who received long-acting treatment, 78% said that their social confidence was significantly improved within 3 months after treatment, and 54% believed that their professional performance was more positive.
Nano-hyaluronic acid-based fillers extend the effect duration to 18 to 24 months by optimizing the molecular structure, while the incidence of side effects is only 0.8%.
High-Purity Hyaluronic Acid
In 2023, the global hyaluronic acid market has reached $15 billion, of which high-purity hyaluronic acid accounts for more than 70%, with an annual growth rate of 18%. The definition of high purity usually refers to hyaluronic acid content exceeding 99% and impurity content controlled below 0.01%.
Among users of high-purity hyaluronic acid, only 1.5% have slight redness or allergic reactions, while the incidence of side effects of ordinary hyaluronic acid is as high as 5%. After 94% of users inject high-purity hyaluronic acid, the moisturizing effect lasts for 6 to 12 months, while the average duration of ordinary hyaluronic acid is only 4 to 6 months.
The cost of high-purity hyaluronic acid is 20% to 30% higher than that of ordinary products. The single cost of high-purity hyaluronic acid injection is usually RMB 4,000 to 10,000, while the price of ordinary hyaluronic acid is RMB 3,000 to 8,000. Consumers may reduce their total annual costs by 15% to 25%.
The production process of high-purity hyaluronic acid requires up to 8 to 10 purification processes. The molecular stability of high-purity hyaluronic acid is improved by 30%. Compared with ordinary hyaluronic acid, the tissue absorption rate of high-purity products within 24 hours after injection is increased by 15%. After intra-articular injection of high-purity hyaluronic acid, 80% of patients have pain relief for more than 12 months, while the relief time of ordinary hyaluronic acid is 6 to 9 months. Its annual growth rate in the relevant market size reaches more than 20%.
High-purity hyaluronic acid essence, with a content of 1.5%, is more than twice that of ordinary skin care products. After 4 weeks of continuous use, the skin’s water content increased by an average of 30%, and the depth of fine lines decreased by 15%. Each bottle is priced between RMB 800 and 1,500.
Users aged 30 to 50 are the main target group of high-purity hyaluronic acid, accounting for 65%. The proportion of users aged 20 to 30 is also increasing year by year.
The application of nanotechnology has increased the permeability of hyaluronic acid molecules by 20%. Among consumers who used nano high-purity hyaluronic acid, 92% felt significant improvements in their skin within 1 week, while ordinary hyaluronic acid takes 2 to 4 weeks to achieve similar results.
Natural-Looking Results
In 2023, the global non-surgical beauty market will reach $18 billion, of which projects emphasizing “natural effects” account for more than 70%. 95% of users reported a more natural facial contour after receiving hyaluronic acid injections.
89% of consumers believe that facial lines are softer and fine lines are significantly reduced after hyaluronic acid filling. The metabolic cycle of ordinary hyaluronic acid is 6 to 12 months. Due to the high stability of its molecular structure, the metabolic cycle of cross-linked hyaluronic acid is extended to 12 to 18 months, and its user satisfaction reaches 92%.
The average price of hyaluronic acid injection is RMB 4,000 to 10,000. Nasolabial folds and apple muscle filling are the most popular areas, accounting for more than 65% of the total injections. The cost of non-surgical beauty is 30% to 50% lower, and the recovery time is usually 1 to 3 days.
Hyaluronic acid injection can reduce the probability of swelling after injection by 15%, and the postoperative recovery time is shortened from an average of 3 days to less than 24 hours.
Among users who received ultrasonic knife treatment, 83% reported that their facial contours were more natural after the enhancement, and the average lifting range of the cheekbone area was 3 mm. The cost of radiofrequency treatment is usually RMB 6,000 to 12,000 per time, and the effect can last for 6 to 12 months.
Users aged 30 to 45 are the main consumer group, accounting for 62%. Users aged 45 to 60 are more inclined to maintain facial lines and overall proportions through minimally invasive technology, and 75% of users said that natural effects are the primary consideration for choosing technology.
78% said that their self-confidence increased after treatment, and 58% believed that they were more relaxed in professional and social occasions. More than 60% of female users reported that they received more positive comments after filling.
In 2022, the consumption of hyaluronic acid in the Asian market increased by 28%, with a total of more than 8 million injections completed, of which China and South Korea accounted for 35% and 22% of the total, respectively.
An injection device based on intelligent algorithms can monitor injection pressure and distribution in real time, and injection accuracy has increased by 20%. 95% of consumers who used the device for injections felt the results were more natural and that the incidence of swelling and bruising was reduced by 30%.
Safety and CE Certification
In 2023, more than 85% of the medical aesthetic devices and their linked products passed the CE certification; the hyaluronic acid fillers and laser devices alone accounted for over 60%.
Regarding the incidence of hyaluronic acid injection-induced side effects of the CE-certified products, which was less than 1.2%, was very low as compared to 3% among products without such certification. After the use of CE-certified hyaluronic acid fillers, 98% of consumers did not have serious adverse reactions, and only 2% had mild redness or local bruising. As for the side effects of the uncertified products, the incidence is as high as 5%, and the recovery period after treatment is extended by 5 to 7 days on average.
Most CE-certified products are normally above RMB 4,000 to 15,000 in cost. However, there are also several similar kinds of nonqualified products quoted less than RMB 4,000. Generally, users can save 20% to 30% total cost with CEcertified products against the expenditure with regard to complications each year.
Up to 20 tests and evaluation procedures are conducted on the products with a CE certification. More than 90% of the CE-certified products have a metabolic rate in the human body within the standard range, and the effect lasts for an average of 12 months, while the average duration of the unqualified products is only 6 to 9 months.
Of the users using CE-certified laser devices, 87% reported that the skin texture significantly improved, with only 0.8% incidence of side effects like redness and burning sensation. During operation, energy output accuracy of the device increased by 15%, with the market price for a single unit falling within the range of 200,000 to 800,000 yuan.
In 2022, 72% of medical beauty devices and products sold in the Asian market have obtained CE certification, especially in China and South Korea, reaching 65% and 80% respectively.
The age group between 30 to 45 years dominated, taking 58%. Among consumers over 45 years old, over 70% clearly stated that CE certification is their main consideration when choosing products. 89% of consumers are of the view that CE certification is a sure guarantee of product quality and safety.
More than 75% of users demonstrated higher confidence in treatment effects and safety after the use of certified products, and 50% said they felt more confident in social situations.
A new hyaluronic acid filler product passed the latest CE standard certification in 2023. The molecular stability of the product is improved by 25%, and its degradation period in the human body was extended to 18 to 24 months.
Low Swelling and Low Irritation
In 2023, the global non-surgical beauty market will reach a scale of $18 billion, and the products marked with “low swelling and low irritation” account for more than 65%. After using optimized hyaluronic acid fillers, the incidence of side effects is as low as 1.5%, while the proportion of traditional products is as high as 4%.
After injecting hyaluronic acid with optimized technology, only 1% of consumers showed obvious swelling, and the average recovery time was 24 hours. Usually, the recovery time for unoptimized products is 3 to 5 days, and some sensitive patients need more than a week for the swelling to completely subside. The satisfaction rate of optimized products reached 95%, much higher compared to the 80% of ordinary products.
The high-end ones are a little pricey, from RMB 4,000 to RMB 15,000 per injection, but the ordinary is RMB 3,000 to RMB 8,000. Considering everything comprehensively, the average annual treatment cost of consumers has been reduced by 20%.
The hyaluronic acid products with a low cross-linking ratio can greatly reduce the tissue pressure after injection and reduce the probability of swelling by 30%.
After non-ablative laser treatment, 85% of consumers can go back to normal activities on the day they have been treated and the occurrence of redness, swelling, and burning sensation is less than 0.8%. Radio-frequency technology also demonstrates a side-effect occurrence rate of only 0.5%.
The largest consumer group is between 30 and 45 years old, at 58%. Over 70% of consumers above 45 years explicitly stated that low swelling and low irritation are the important criteria for choosing products.
Among the consumers using low-irritation beauty technology, 78% can participate in social activities the day after treatment, and 62% believe this rapid recovery increases trust in the treatment.
In 2022, sales of low-irritation products in the Chinese and Korean markets have grown 28% and 35%, respectively. Over 70% of consumers show a clear preference for low irritation technology as a main treatment option.
A hyaluronic acid product based on nanotechnology reduces the probability of swelling by 50% and shortens the recovery time to less than 12 hours by optimizing the molecular size. User feedback shows that its satisfaction rate reaches 96%.
Versatile for Different Areas
The global hyaluronic acid market will reach $15 billion in 2023, with multi-purpose products accounting for more than 70%.
86% of users choose hyaluronic acid for facial filling, with an average dose of 2 ml per injection. The post-treatment satisfaction rate is as high as 92%, and 80% of users do not need additional injections within 6 to 12 months.
After using hyaluronic acid for hand filling, the skin thickness increased by an average of 15%, and the vascular appearance decreased by 20%. The effect lasted for 9 to 12 months after treatment, and the incidence of side effects was less than 2%. The cost of each treatment was between RMB 6,000 and 12,000, and user satisfaction reached 88%.
After hyaluronic acid treatment of the neck, elasticity increased by 25% and the depth of horizontal lines reduced by 18%. Normally, it is injected 1 to 2 ml each time and is priced at RMB 8,000 to 15,000. About 76% of users were satisfied within 6 months after treatment, 60% would go for re-treatment.
Hyaluronic acid intra-articular injection showed an average 30% pain score improvement and a 20% improvement in mobility. Duration of treatment effect is 6 to 9 months, cost ranges from RMB 5,000 to RMB 10,000 per treatment, and less than 1.5% of treated subjects have developed any form of side effects.
In general, one course of treatment costs between RMB 5,000 and RMB 15,000 for multi-purpose hyaluronic acid products. A majority of all users, 82%, use multi-purpose hyaluronic acid products for their treatments.
The largest consumer group in the hyaluronic acid products market would be users between **30 to 50 years old, with a percentage of 68%. Besides, consumers above 45 years are likely to favor treatments that target areas prone to easy exposure of aging signs, such as the neck and hands.
In the Chinese market, the sale of hyaluronic acid increased by 32% in 2022, out of which 30% was used to treat other areas of the body except the face. Hyaluronic acid application has developed particularly rapidly in the medical field in Europe, with an annual growth rate of over 20%, and joint treatment accounts for 45% of total sales.
After the use of nano hyaluronic acid, within 24 hours after injection, the absorption rate increased by 15%, and the treatment effect was even and long-lasting. Consumer satisfaction reached 93%, and recovery time was reduced to less than 48 hours.
Price Competitive and Economy
According to the 2024 Medical Beauty Market Statistics Report, the average price per milliliter of Elravie ranges between 2,500 yuan and 4,000 yuan. Compared with other mainstream brands priced between 4,500 and 6,000 yuan per milliliter, one single injection can save more than 1,000 yuan. For some commonly treated facial parts, such as the nose and apple muscles, whose average injection volume is 1-2 milliliters, consumers could save 2,000 to 4,000 yuan in the same course of treatment.
Some brands in the market last 6 to 9 months, while the effect of Elravie injection may last for 12 to 18 months. In the same needs of injection, choose Elravie, only has to inject once a year compared with other products, probably two or even three injections.
As presented by the authoritative laboratory research, the cross-linking rate was over 90% in the hyaluronic acid within Elravie, while on average it goes to about 75-80% in today’s current industry. With its cooperation where that technology is cooperating with products made of a low-cross-linking rate, one will face 20-30% postponements in its absorption rate and will noticeably extend the length of time a filler may effectively show up at.
In the user satisfaction questionnaire with 1,000 users, 89% of the users felt the effect was still apparent within the first six months post-injection compared to only 72% with other brands during this same period. From the response among many of these users, at the same dosage, Elravie has a reduced tendency for local nodules and irregular bulges while maintaining the nature.
Medical beauty failures are caused by the uneven absorption or product displacement in about 42% of cases. This surges the cost of later repairs as high as 8,000 to 12,000 yuan for laser dissolution repair. Elravie uses a multi-level molecular structure design to make the absorption rate more uniform and control the probability of filling failure below 10%.
The consumer trend report for 2023
